Case studies
Ten people, ten real kinds of work
No miracle stories. Each case shows the problem, the strategy, the prompts, and what still had to be fixed by a human.
Small business owner
Weekly specials and a supplier email
You need a Friday–Sunday specials board and a plain email to a flour supplier, without inventing a customer quote or agreeing to a delivery change you have not thought through.
Marketing manager
A campaign that does not sound like generic AI
Leadership wants a launch note for a wool throw that sounds like your brand, and the first drafts sound like every other home-goods ad.
HR professional
A job description and an interview kit
You need a job description and a structured interview kit for a shift lead, without smuggling in bias or questions you should not ask.
Sales representative
Discovery prep and an honest follow-up
After a short call, you need discovery questions and a follow-up that does not invent the buyer’s budget, pain, or authority.
Teacher
Differentiate a lesson without doing the thinking
You need one food-web lesson that more of your students can enter, without handing them the explanation they are supposed to build.
Student
Study a topic without outsourcing the learning
You have a seminar paper coming and you want help studying, without turning the chat into the author of your essay or the inventor of your sources.
Freelancer
A proposal and a scope you can deliver
A client said “brand refresh” and you need a proposal that names the work you can finish, the work you will not do, and a price you chose on purpose.
Entrepreneur
An offer, a landing page, and interviews
You need a clear offer, a landing page, and a plan to talk to real customers, without dressing zero evidence up as traction.
Customer service manager
Reply macros that stay human
Your team is copying stiff replies, and you need macros with blanks plus rules for when a macro must be abandoned.
Content creator
A series design and titles that are specific
You have a folder of loose video ideas and you need a series a viewer can follow, with titles that say what happens, not titles that tease.